Know if it worked.
New member campaigns are performing at pre-lockdown conversion rates.
Do not wait. Promote all the goodness your brand is doing for your members and community now.
The sentiment is: “Finally, back to business" for Gyms & Health Clubs - Now What?
A crucial recommendation we make to our Club Clients is emphasizing the collection of valid data.
In the data-driven world we’ve built at Instinctive Insights we go beyond simply controlling target lists.
Trends need to be validated before investing in them.
Marketers and club operators know all too well the challenge of tracking and measuring response rates that lead to conversions.
Predictive modeling is a phrase we at Instinctive Insights use with ease, though many of you may wonder what it really is and more specifically, how its use will benefit your club.
Very often health clubs struggle to find, target and engage the right audience for specialty and niche services and programs.
How do you deal with planning in home dates for direct mail when major holidays are a factor?