Video Shot Detailed Guide

Primary Shots

Club-Specific Shots

  1. Club Entrance Slow walk towards the entrance to capture the welcoming atmosphere.
  1. Reception Area Capture the greeting and reception area where members check in.
  1. Workout Areas Wide-angle shots showcasing various workout spaces.
  1. Activity in Progress Mid-shot of members participating in any group or individual activities.
  1. Instructional Moments Close-up of staff giving instructions or assistance.

B-Roll

  1. Equipment and Amenities Wide Shots Slow pan across various gym facilities, focusing on the equipment and any special features.
  2. Equipment and Amenities Close Up Shots Close-up, slow-moving shots focusing on the details of various types of equipment and amenities available.
  1. Expressions Close-ups of members showing effort and satisfaction during workouts.
  1. Interactions Capture brief moments of members or staff interacting, such as giving high-fives or exchanging quick dialogues.

Bonus Shots

  1. Unique Features Capture anything that stands out or is unique to the particular fitness club.
  1. Testimonials Short interviews or clips of members and staff sharing their experiences. See our additional guide about speaking on camera and interviews.
  1. Little Details Close-up shots of minor but meaningful details around the facility.
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